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FASHION AND STYLE IN PHOTOGRAPHY 2001

HAPPENINGText: Sergey Safonoff

The “White” series reflected the variations of color in different forms that bear the concept of “whiteness” in their very essence. A mix of medical instruments, various accessories and odd-shaped objects created a full-scale illusion of the albino world.

A construction, imitating virtual reality or a cabin for viewing erotic images, attracted a multitude of visitors, involving them into a game. The cube-shaped frame, covered with cloth having some nude photos on it, contained a special seat within. Once inside, the curious viewer gradually merged with the installation that was lightly shaken by the torrents of air.

The “Transparence” series depicted jelly photographed against intense light. The jelly-models made on a special request from a renowned stylist by one of the best chefs in Moscow had been inserted into elaborate crystal jars. Such nonstandard approach to presenting an object and a totally unusual angle of photographing converted the gastronomic masterpieces into some sci-fi alien symbols.

“The Moon Sonata” – elegiac installations. Small crystal trinkets, cigarette paper and the cold piercing light of the neon lamps were moving beauty on a new – postreal – level…

This is but the least part of all that I saw: the exhibition was absolutely fascinating and extremely impressive.

The last stop for that evening was the James boutique: a place combining exhibition hall, library, bar and, of course, the store itself. The Spoon magazine presentation was accompanied by a fashion-photo exhibition that once again confirmed the tendency of returning to the Eighties, yet with some extensive use of modern technologies.

Fashion and style in photography 2001
Date: April 24th – May 25th, 2001
Place: Museum of Contemporary History of Russia, Manege, New Manege, GUM etc.
Address: 21 Tverskaya Street, 125009 Moscow
Tel: +7 495 699 5217
https://mamm-mdf.ru

Text: Sergey Safonoff
Photos: Sergey Safonoff

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