COCA-COLA X TREXI “WE ALL SPEAK FOOTBALL”
THINGSText: Yurie Hatano
Graphic design © The Coca-Cola Company. Coca-Cola and Coke are trademarks of The Coca-Cola Company and Play Imaginative Pte. Ltd. is an official licensee of The Coca-Cola Company.
A Coca-Cola series of Trexi will be released in May 2006. The title is Coca-Cola presents “We all speak football” Trexi series. This series consists of 25 International designers/artists from all over the world.
Graphic design © The Coca-Cola Company. Coca-Cola and Coke are trademarks of The Coca-Cola Company and Play Imaginative Pte. Ltd. is an official licensee of The Coca-Cola Company.
Centred on the concept of football as a “common language” and a deep passion which brings people from all walks of life together, the Trexis reflect the artists’ impressions of what football and Coca-Cola mean to them.
Each of the 25 Trexis come in individual, unique packages designed by the respective artists. In addition, each package details the artists’ biographies and their inspirations for their “We all speak football” Trexi designs.
Text: Yurie Hatano