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IDN FRESH CONFERENCE SYDNEY

HAPPENINGText: Luca Ionescu

It all kicked of with the RMX launch on wed nite where beer and nibblies got everyone in the mood for what was to be a monumental weekend. The day after the IdN Fresh party rocked also where all newcomers got to meet each other and let off some steam at on of Sydney’s top dance spots “GAS”. Again another alcohol consuming nite to set everyone up for fresh.

IdN’s Fresh Conference rocked, despite the absence of some key speakers the auditorium was filled beyond capacity with students and industry members alike. From the captivating talk given by such players like Attik‘s Dave Taylor and Design Graphik‘s Mike Young.. it was a throeoughly enjoyable spectacle of talent. Fresh work was shown by Tomato Interactive and some amazing techincal wizardry by Yugo Nakamura.


right: Rilla from Rinzen. left: Designer, Andrew Johnston of Design is Kinky and Rilla of Rinzen

Showbags were given out per entry to the conference which kept most punters happy .. they consisted of booklet and CD plenty of cool toys and T-shirts for sale in the IdN shop as well. Overall it was an awesome event where alotta designers got to meet one another face to face and exchange ideas. Two amazing sun filled days.. left everyone inspirted to go home and do some wicked design.


right: Andries Odendaal of Wireframe Studio and Simon Sankarayya from Digit. left: Designer, Tom Roope, Joel Baulman and Token of k10k.

Here is a line up of the key players: ATTIK (Australia), Animal Logic (Australia), Design is Kinky (Australia), Deepend Sydney (Australia), Designgrphik (US), Digit (UK), Future Farmers (US), PrayStation (US), Tomato Interactive (UK), Tree Axis (US), Wire Frame Studio (South Africa), Yugo Nakamura (Japan)

RMX Extended Play: In Exhibition
As a catalyst for the creative industry, IdN joins with RMX project to meld graphic designers, artists and illustrators in an unpredictable and chaotic collaboration. Passing a series of initial pieces between players from Switzerland, Sweden, Germany, Japan, the US, the UK and Australia, the remixes combine radically different approaches and styles. Participants include Sweden Graphics, Volume One, Future Farmers, eBoy, Shynola, The Designers Republic, Evan Hecox, Tycoon Graphics and Rinzen.

Sydney IdN Fresh Conference 2001
Date: September 28th & 29th, 2001
Place: Sydney Convention and Exhibition Centre
Address: 14 Darling Dr, Sydney NSW 2000
Tel: +61 2 9215 7100
https://www.freshconference.com

Text: Luca Ionescu
Photos: Luca Ionescu

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