ART WALL STICKER
THINGSText: Jeremie Cortial
Relatively discreet during Tokyo Designers Block 2002, Art Wall Sticker offers an alternative way of thinking about interior design, by supplying a collection of silk screen printed patterns, you can stick yourself so as to freshen the style of your wallpapers.
In fact, the authors are no way designers, but 20 French contemporary artists that present their very singularapproaches of a purely decorative question, by reexamining the idea of traditional tapestry. Every artist proposes an original work, accompanied of rules which will enable you to achieve the work on your walls. One sticker set covers up to 15m2, so you can simultaneously save time and money, by replacing only the pattern of your tapestry.
The artist Gilles Touyard is at the origin of this project, which has got together 20 artists for the previous collection, and may possibly evolve next year. This collection is presented in various galleries and artistic manifestations, but the project is interesting because it involves closely the buyer in the work of the artist. What’s interesting is not only the fact of laying out yourself graphic elements, but by participating to the work, to agree or diverge from the artist’s concept. Every artist proposes a very different vision of the project, concerning his analysis of purely graphic and decorative questions. With his Work “Hard disk”, Bernard Lallemand takes advantage of the repetition of the patterns to constitute a reflexion on one of his favorite themes: identity and formatting of spirits. This way, each artist will present a very personal story.
Paysages et Aleas by HF Blondeau, 2001, Courtesy of Agora production Distribution
For example, HF Blondeau’s had the idea of his project when walking with his dog in a Park dominating Paris. It’s called “Paysages et Alleas” (Landscapes and Odds). Everyday, he was fascinated by this vision provoking at the same time wonder and repulsion. He could feel human activity and life inside this giant ant-hill, randomly illuminated by millions of mad lights. The town seems to be constructed by random but, at the same time it’s under the dictatorship of sharp and strait forms. The artist provides a stickers pack composed of blue lines and yellow rectangles. It’s easy to build. You can use a die to place the binary elements of the composition. HF Blondeau always includes the random component in his works because he likes the idea of not controlling everything, of being part of the public.
Des loups dans le decor by Philippe Mayaux, 2001, Courtesy of Agora production Distribution
In his art work “Wolves in the Scenery”, Philippe Mayaux talks about the necessity for amateurs to recognize a face or something known even in a stain. Before sleeping, children are afraid of imaginary monsters hidden in their room. Adults are no longer afraid of creatures hidden in the cupboard or in the patterns of the wallpapers. They prefer to use their aesthetic environment to social ends, giving the excuse of just searching to relax their consciousness. Decoration is a form of visual alienation. But what will become the observer if he is observed by what he is supposed to observe? The prey of the scenery? When you’ll use this sticker set, if you choose judiciously the place of the wolves in your interior, it can become very strange. Voyeurism and morbidity may reach great heights if our imagination is set free. In Philippe Mayaux’s artwork, the decorative aspect of the pattern is neutralized by the fact of being observed, which make this work kind of anti-decorative.
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