The Menswear selection is street-wear with a formal twist, including suits made out of sweatshirt fabric by Berlin based designers Firma, T-shirts and hooded tops by UK label Homecore and Mardahl, and jeans by Levis’ Red.

The official store launch held in February of this year was an intimate affair which coincided with Berlin’s bi-annual fashion trade show Bread & Butter. Girls dressed in black shiny capes wearing creepy see-through masks and holding black helium balloons and were the Little ‘Black’ Riding hoods, silently walking through the space as the crowd sipped on drinks and soaked up the fairy-tale freak show. Even Grandmother made an appearance holding bouquets of pretty little flowers. It did leave one wondering however, could she be trusted?

Window decolation

The event brought together the artists from the Little Red Riding Hood Collective, with music provided on the marble chequered corridor at the storefront by Berlin based live-act popnoname (Kompakt Records). Photographer Tina Winkhaus exhibited a series of beautifully macabre photographs on light boxes inside the store, which now remain as a permanent part of the store interior.

Window decolation

As Berlin sheds its winter coat and moves into the warmer months, it will be interesting to see what the Little Red Riding Hood collective will delight us with in the 2005 summer season. Currently in production is an exclusive event in co-operation with Nike. Taking place at Design Mai, one of Berlin’s biggest design festivals, the event will present the latest chapter from the Collective’s fairy-tale storybook, merging fashion, video projection and music.

Little Red Riding Hood’s philosophy is more than just fairy-tale nonsense – it’s steadily making its mark on Berlin’s creative landscape, while proving it’s more fun to hang out in a world of make-believe, where long-forgotten tales of old evoke new visions for the future.

Little Red Riding Hood Store
Address: 71 Friedreichstrasse, 10117 Berlin
Tel: +49 (0)30 2045 5619
shop@littleredridinghood.de
https://www.littleredridinghood.de