Many contributors participated in this book. How did you build a relationship with them?

One contact led to another and so, we traveled around Switzerland for six months visiting studios and peoples.

What do you think is the most important aspect about graphic design?

Michel: Graphic design has to capture my heart.
Thomas: Graphic design has to find appropriate solutions and to present them with new forms of expressions.

What do you want to tell through this book?

We show the state of art of young Swiss Graphic Design and want to encourage people to follow their own ways. We like to establish the value of free authorship in society and the economy.

Are you planning to publish ‘Benzin 2’? If so, who do you want to include for the second issue?

We’ll continue publishing under the label Benzin, but with new content.

We’d like to ask you about the graphic design scene in Switzerland. What’s hot now? And what do you think it will be like in the future?

Vector graphic design is hot, straight font design, strong conceptual work. At the same time, there’s a way back to photocopies, cheap materials, rough fonts. We think, the hype on Swiss Graphic Design will cool down and the focus move to the next graphic scene.

Swiss typography is popular and has a worldwide reputation. Why do you think this is?

Because of our old and forgotten all time heroes, the typography godfathers. And Switzerland has a good professional education system, too.

Are there any artists and designers you’re interested in?

We like any interesting person occupied seriously with graphic design, sacrifying and devoting her life to her work.

The last question. Do you have any plans for the near future? And is there anything you would like to do in the future?

Yes, yes. We’d like to travel to Japan and visit Shift over a few bottles of beer.

Benzin: Young Swiss Graphic Design
Descriptions: 248 x 171mm, 320 pages, Hardcover
Published on May, 2001
ISBN: 3907078349
Publisher: Lars Muller Publishers
https://www.lars-mueller-publishers.com