I named the art event “artdemo”, a project demonstration by the artist. The name must be simple and easy to understand and of course it should not be tasteless. “Tokyo Arts Market” is one of the well established projects supported by the administration. Performing artists promote their performing group and repertoire to theater managers. Although performing art is just a small part of art, they named it “Tokyo Arts Market” (*notes; English title is “Tokyo Performing Arts Market” but Japanese title means just “Tokyo Arts Market”) , and it is because performing art has a power presence in Japan. Media art in Japan has existed but has been overshadowed by other aspects of art. “artdemo” brings media art to light. It reveals what is really happening. Technologically capable artists can have a great opportunity to show their works or projects and make them more convincing. The audience can take the artist’s idea into their mind and can try to find a new idea of their own. This event took the form of demonstration and it packed the expression, the creativity and the development of the market. It should have been an opener for a new art events being established in society.

Planning the first artdemo, I did not wanted the event to become just a showcase but to show the dynamism of already existing success and make people notice that some of the success still needs to breakout. The artdemo started from the keynote speech which was given by well-known contemporary artist, Noboru Tsubaki, and the great artisan, Hiroyuki Moriwaki. Noboru Tsubaki made a huge grasshopper shaped figure on a towering hotel for “Yokohama Triennale”, the biggest international art festival in Japan last year. He has been seeking for the limit of technology in art projects. Hiroyuki Moriwaki makes kinetic installations into excellent entertainment and he also worked for Sachiko Kobayasi (Japanese famous singer who always prepares electric spectaculars for the Japanese biggest music festival “Kohaku Utagassen”). His distress is that there is few people to express themselves by building their engineering techniques on their own. So he started to concentrate on developing students at Tama art university.

The students involved with Tsubaki and Moriwaki’s project gave presentations. Tsubaki and Moriwaki complemented them and spoke of their visions. They mentioned the “Inter Medium Institute Graduate School” in Osaka where Tsubaki and his students develop useful methods for media art, making everyone understand and actually make the electric expressions by testing computerized control robots. Like the product development laboratory of Sony or Panasonic, Moriwaki assembles a new product from small pieces of electronic components and explains how to do it. “Moriwakit” encourages the students to understand and practice. He combined these cubic robots “Robocube” and programmed the demonstration. After an hour, a number of people played a number of robots and it became music. The robots, the music software and everything on the demonstration has already been marketed or is being marketed. Not their works but their demonstrations give them new chances.