The conference, called “Le Site De L’Atelier”, was held before and this event was about the influence from Japan to France on web designing. Have you found any differences between Japanese and French webs by participating as a director?

In the French and Japanese web agencies, we have the same potential of innovation and creation. Though, I’ve noticed that great french brands, like Kenzo, Moet, Pommery, Dior, Salomon… had really creative web sites which doesn’t seem to be the case for Japanese brands…maybe the constraints are different.

Do you think Japanese culture is influential on France?

Yes but it is essentially Manga and Anime, they’ve influence the french youth for more than 15 years and now a lot of french web designers are inspired by them. But for me, it is more Towa Tei, Pizzicato Five, Tadao Ando, Takeshi Kitano, some Godzilla old movies and Captain Harlock…

You seem to understand the Japanese culture well. Could you pick up both the good and bad points of Japan?

Japan is a very exciting country for me, it is an amazing coexistence of very high modernity and tradition, and I feel that a lot of creation contains the same duality, it is very interesting.
Good points: a real consideration for services and innovating products. Bad points: too spectators and not enough actors.

How about the good and bad points of Paris?

Paris is a very little big city compare to Tokyo, however in Paris they are some places where you can feel at peace, to feel the Parisian atmosphere (which is difficult to explain…),many places are full of culture, art, it is a town with many faces. I think Paris is really propice to the creation.

I would like to ask you about Paris and France. Have you got any movements or people who you are keeping yours eyes on in the new media scene?

Actually, the new media scene is active essentially in Paris, Lille, Bordeaux and Marseille, the actors are little companies or some groups of web designers but people don’ t meet each other a lot, we just keep in touch.

What did you image when you are making a cover for Shift? Also, how did you make it?

We love to innovate and for this cover we used Shockwave 8.5 to give new emotions and sensations to Shift readers.

Tell us your current activities as well as the future projects.

We are presently working on some competitions but our next BIG project is the new Ici La Lune web site. We are still working with Moet et Chandon, Renault and some other customers.

Please give a message for SHIFT readers.

Please keep on believing to believe that we are just at the beginning of the web creation and that everything has to be done.

Ici La Lune
Address: 12 rue du mont thabor, 75001 Paris
Tel: +33 (0)1 4450 5037
contact@icilalune.com
https://www.icilalune.com