A creator, Pete Fowler is the one and only ‘Monsterist’. His most well know work so far has been the illustrations including the covers of Super Furry Animals albums. But his long lasting interest in toys and animations, his dream work to creates his own monster toys have at last become real. The company which produces Pete’s monster toys is a Japanese company, Cube. The characters are about 8cm height, and have 7 types with 2 different colours each, total of 14 toys. A head, a body, arms, and an accessory parts are boxed in one and these can be mixed and matched to cross-breed other monsters.

Character collections are becoming a little trend in the West. Although there are few characters from skateboard clothing company ‘silas’ company as well, Pete’s monsters are probably the first in UK. As Pete has been collecting toys himself since he was a child.The price of the characters are accessible to all people.

At the moment there is a first 3D work exhibition by Pete Fowler in London. The 100% lovable monsters we’ve seen as illustrations came to our 3D world. Everyone who thought he was just an illustrator were surprised and all the people who saw his work seem to reutrn to their childhood.

Roughly there are two types of 3D models in the show. The first ones are miniature world of clay monster models. Different environments are created in each glass boxes, monsters in outer space, monsters listening to records in nature sitting next to a stream of water, etc.. Looking at them, stories appear though my mind. People stares at the little monsters’ world in a manner that’s almost breaking through the barrier of the glass walls. Probably so many stories without languages are being created in many audiences’ minds.

The other types are life-size monsters, each one of them has a unique name and posing as they have been in our world for sometime. The largest one is small adult size, but most of the monsters are cute and loveable, they’re like young monsters. They look so friendly, I had the urge to shake their hand or pat their head.

I am quite surprised that all the work in this exhibition is 3D models. What response are you getting form the public so far?

Pete: I’ve had a great response so far, I think they shared your surprise in seeing the 3D creatures so big, I’ve had lots of requests from people wanting to get their photos with them!

Are the large monsters supposed be the life-size models of the monsters you have created?

Pete: With the larger pieces I see them as life size, as if you were to meet the real thing face to face, of course that is unlikely as we have yet to invent to parallel world travel device.

If you drew and created as a child (as most children do), can you tell me did you ever have the vision or wish to be a grown-up and still creating fantasy worlds like your own ‘cam-guins’ etc!?

Pete: I drew a lot as a kid and always looked up to comic artists as special creators so I had respect for those kind of people but never thought about the possibilities of creating monsters at 32 years old. I don’t think I really believe my situation sometimes, I’m lucky to do something I love for a living, I think that’s rare.

Creativity brings ideas to audiences who experience the works, and helps us to create “new” ideas in our minds. Pete Fowler’s monsters can provide that to all kinds of people without any restricted age or status which is something very important in our society.

The monsterism exhibition
Date: till 9th of November.
Place: exposure
Address: 22 _ 23 Little Portland St. London, W1
Open: Mon-Fri 10am-4pm
Appointement: 0207 907 7130

Text: Natsume Shiroyama

[Help wanted] Inviting volunteer staff / pro bono for contribution and translation. Please e-mail to us.