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OFFF FESTIVAL 2008

HAPPENINGText: Eduard Prats Molner

The second day of the festival starts with the presentation of 50done and friends, a personal project of Rui Vieira, also creative director of Fullsix Portugal. Rui explains the multidisciplinary character of his project by presenting some emerging Portuguese talents in different disciplines, from illustration to motion. Ingrediente X showcase their motion graphics work for Portuguese tv shows and a videoclip for music artist Gomo. Dialéctica is a graphic design studio mostly focused on illustration applied to different surfaces and products. We are able to see their work in Vans and adidas shoes, CDs, t-shirts and exhibitions. This presentation ends with a showreelpresentation by Pedro Pinto.

OFFF 2008
50done and friends

Karlssonwilker is a design studio located in the heart of Manhattan in NYC. Founders Hjalti Karlsson and Jan Wilker offer one of the funniest conferences experienced in OFFF so far. We have the chance to amuse ourselves experiencing some of their work such as the spoken portfolio, a bizarre self-promotion project recorded into an audio tape, where a very boring voice describes the colors and compositions of their own work.

OFFF 2008
Spoken portfolio by Karlssonwilker Inc.

But the climax of their presentation comes when they tell the audience about a crazy experience they had when they were commissioned to create a calendar for Serbia. They travelled to Serbia for twelve days with the idea to design one calendar’s page per day; but they weren’t aware and completely underestimated the impact of the project in Serbia and what would come next: official receptions, radio and tv interviews, guided tours, and cameras following them everywhere!

Besides being extremely fun, Hjalti and Jan show their excellence in being highly creative, no matter if the resources available are scarce.

OFFF 2008
Andy Cameron and Régine Debatty

Andy Cameron and Régine Debatty are on stage. Andy Cameron co-founded the Antirom in London in 1994; and he is currently the creative director at Fabrica, the Benetton research center in Treviso, Italy. Régine Debatty writes about the intersection between art, design and technology on her blog we-make-money-not-art.com as well as on design and art magazines such as Art Review (UK).

Although this conference was supposed to be shaped as an Andy Cameron interview by Régine Debatty, it finally becomes mostly a presentation by the first one. He introduces the beautiful building of Fabrica, restored by Tadao Ando. Andy explains the risk of having the audience as part of the art piece; while he shows some of Fabrica’s installation works. “The results might be banal, funny, boring but also marvelous”, he says, “interactive art is not for making big statements, is more about smelling, touching and transmitting feelings”.

Régine seems to be in disagreement with last Andy’s statement. She also remarks that most of interactive installations are just fun for the users interacting with them, while she enjoys when an interactive installation achieves to be also entertaining for external users looking to it.

There’s unfortunately not much time left for the interview, but if you are interested, you better check this out.

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