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AUSTRIAN DESIGN TEAMS
As the Austria-Japan Year 2009, which was called out to celebrate 140 years of diplomatic relations between the two countries, is coming to its end, we are happy to present the readers of Shift magazine with the last ...
PEOPLE

As the Austria-Japan Year 2009, which was called out to celebrate 140 years of diplomatic relations between the two countries, is coming to its end, we are happy to present the readers of Shift magazine with the last ...
HAPPENING

In a way, the art world is a creative business just like any other – we can think of design, film, theatre, fashion etc. –, at least where it comes to the necessity of joining forces in order to gain visibility and at...
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If we have, throughout the past few months and in a collaborative effort between AUSTRIANFASHION.NET and Shift magazine, repeatedly tried to familiarise our readers with the Austrian fashion universe, yet another asp...
HAPPENING
What is left of Venetian art glamour once the days of summer are counted? Shame on me: after skipping the opening of one of the greatest art events this planet has to offer, I had still not been to Venice for f...
HAPPENING

In 2009, Linz will be a capital of culture and a host within Europe. A motto frequently associated with Linz, the capital of the province of Upper Austria and the country's third largest city, is the short rhyme In...
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Green is the new Black, Slow is the new Fast and Sustainable the new Everything. Or so we would like to hope – new tendencies in consumer behaviour don't leave out the domain of fashion. We've had plenty of occasio...
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"You can never have enough hats, shoes and bags" was the advice Joanna Lumley aka Patsy Stone fed to the avid fan following of the glorious Absolutely Fabulous britcom. Indeed indeed, we feel tempted to add. So that's...
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As capitals and "second cities" all over the globe struggle for recognition as creative hubs, Vienna has one very important asset to count on. Situated at the heart of Central Europe, the Austrian capital does well in...
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As the second part in a series of designer portraits realised in collaboration between Shift magazine and AUSTRIANFASHION.NET during the Austria-Japan-Year 2009, this article invites you to take a closer look at four ...
HAPPENING

Now in its eleventh year, Diagonale is the festival of Austrian film and attracts everybody who is somebody in Austrian film-making to the the country's second biggest city for five days. One can only agree with the n...
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Since 2009 has officially been declared the Austria-Japan-Year comprising a great number of events and features, Shift magazine and AUSTRIANFASHION.NET are happy to present their readers with a joint contribution to t...
HAPPENING
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Audacious art venture in Austria. Excuse us, but has anybody ever given the pitiable flock of art lovers, fashionistas and design aficionados a caring thought? With fashion, art and design weeks popping up like mus...