ノー・ブランド・ストアNo Brand Store

© No Brand Store

© No Brand Store

The Palermo Hollywood store of No Brand, located next to restaurant Olsen, calls the attention of passers-by in a few seconds. This is probably due to its façade, wallpapered in pale-blueオルセンの隣にオープンした「ノー・ブランド」のパレルモ・ハリウッド店は、オリジナル「アイコン」が施されたブルーのファサードがとても印象的




No Brand Store
住所:5876 Gorriti Street, Palermo Hollywood, Buenos Aires
TEL:+54 11 4776 7288

Text: Celeste Najt
with a detail of original ‘icons’.

‘We have created 75 icons that express our idiosyncrasy, our way of being, our culture, our history,’ Gustavo Stecher explains. He is co-founder of No Brand together with Hernán Berdichevsky. Both of them are graphic designers graduated from UBA (University of Buenos Aires), partners of branding ImagenHB and authors of the book IDARG, Identidad Argentina (Argentinean Identity), which contains the whole development of the icons and texts referring to them.

In No Brand an interesting variety of design objects, garments and editorial products can be found. The Mate (mate infusion drunk with a straw from a gourd), the cow, the empanadas (a kind of turn-over), the barbecue, and the bandoneón (a large accordion) are but a few of the icons this duo of designers has imprinted on the different objects they have created: napkin holders with the print of an empanada, cow-shaped key rings, espadrilles, aprons and T-shirts with prints.

‘We always try to design from the structure of the objects, their synthesis, what makes them be what they are. We try to make them iconic, very simple, beautiful and with plenty of identity,’ Gustavo states. In order to learn some more about the symbols that represent Argentina or simply to buy presents that combine design with an autochthonous sense, No Brand is the perfect place.

No Brand Store
Address: 5876 Gorriti Street, Palermo Hollywood, Buenos Aires
Opening Hours: 12:00 – 20:00 (Closed on Monday)
Tel: +54 11 4776 7288

Text: Celeste Najt
No Brand Store
地址:5876 Gorriti Street, Palermo Hollywood, Buenos Aires
电话:+54 11 4776 7288

Recommended Events in buenos-aires
コントワー・デ・コトニエ公式通販サイト | 2016 SUMMER SALE
  • HOMEホーム主页
  • ABOUT運営会社关于
  • ADVERTISE広告掲載広告掲载
  • POLICYポリシー隐私政策
  • CONTACTお問い合わせ联系
  • Site design and development by Rondomark
    Copyright © 1996-2020 Shift Japan. All Rights Reserved.