gTIEブティックgTIE Boutique

© Jenni Ahtiainen

© Jenni Ahtiainen

The gTIE Boutique is the brainchild of a groundbreaking designer who has set Finland and the world on fire in recent years with her astonishing neckwear. Her name is Jenni Ahtiainen and when she isn’t in Finlandジェニー・アハティアイネンのもとgTIEブティックはオープンした。彼女は、周囲が驚くようなネックウエアのデザインで近年、フィンランドのみならず世界中で話題の革新的なデザイナーだ。彼女がフィンランドに居ないときは、たいていゴールデングローブやオスカーなど世界中の名誉あるイベントで見かけることができる。




ヘルシンキで最も刺激的なファッションデザイナーの1人として、ジェニー・アハティアイネンと gTIEブティックに注目が集まる今、彼女のデザインを身に付けることが個人的なスタイルとテイストを表現している証しとなるのだ。

gTIE Boutique
TEL:+ 358 (0)4 0042 7876

Text: Mike Sullivan
Translation: Momoko M
you will find her around the world at prestigious events such as the Golden Globes and the Oscars. In Finland you will find local celebrities and bands wearing her designs, in particular as her work is inspired so much by music you often find musicians in turn sporting her latest creations.

The ideas behind gTIE Boutique is to turn upside down the concept of neckwear; her designs incorporate graphic details and real attitude and an impressive range of shapes and materials, clearly nothing is out of bounds. Avid fans can choose between Jenni’s readymade collection, Frenzy, or commission their own piece which is based on your own wishes. In her shop, and online shop, it is possible to see that she isn’t just limited to neckwear; her work also includes accessories which again challenge traditional preconceptions and redraw the boundaries for normal fashion.

The shop itself is currently only open by appointment. However, the online shop is readily available. It is also here you can catch up on news of Jenni’s work, such as a recent wedding collection that included designs for gay couples. Currently, in Finland, gay people can register their relationship, but can’t get married or have the same legal rights as a married couple. In response Jenni challenged the stereotypical image of a wedding collection and included one photo of a gay couple.

As one of the most exciting fashion designers in Helsinki, Jenni Ahtianinen and the gTIE Boutique, are definitely worth keeping an eye on and owning one of her designs is a true mark of individual style and taste.

gTIE Boutique
Opening Hours: By appointment only
Tel: + 358 (0)4 0042 7876

Text: Mike Sullivan

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