NEW HAT BRAND “WHAT”

NEWSText: Aya Shomura

wabisabi_hatshimasse_what

A member of WABISABI, an artist of Clark Gallery + SHIFT has founded a new hat brand “What”. And its “BONSAI” hat was appointed by Yohji Yamamoto Autumn/Winter 2015 collection, which was announced in Paris in January 2015.

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“What” is founded in 2014 by two members, one is “Wabi” from WABISABI and the other is hat craftsman “Hat-shimasse”. Around the felt hat made from the type of the original design, they will continue to propose a “new basic” never before, such as “BONSAI” and “CASA” inspired by the beauty of the Japanese style -Wa-. “BONSAI” hat by “WHAT” will be released this fall in Japan, as double name with Yohji Yamamoto.

Text: Aya Shomura

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